
About Avina
Avina is the AI-powered command center for modern revenue teams, designed to transform scattered buying signals into a clear, actionable pipeline. Built for sales, marketing, and operations professionals, it solves the critical challenge of identifying which accounts are actively in-market and ready to buy. The platform seamlessly unifies real-time data from across your tech stack—including web intent, CRM activity, email/call interactions, ad engagement, job changes, and company news—into a single, intelligent view. Unlike traditional tools that rely on simple keyword alerts, Avina uses advanced LLMs to read the full context behind every interaction, understanding not just what a prospect did, but what it truly means. This allows it to score and prioritize accounts with human-like judgment. The result is a live, ranked feed of warm opportunities delivered directly to your team's workflow, enabling them to act fast with personalized outreach before competitors even notice. By automating the connection between intent and action, Avina ensures your team never misses a signal and consistently engages the right person with the right message at the perfect time.
Features of Avina
AI Scoring & Signals Inbox
Avina’s core intelligence lies in its AI scoring engine. It goes beyond basic alerts by using Large Language Models (LLMs) to analyze the full context of every buying signal. The platform reads and interprets interactions—like the specific content a prospect engaged with or the nuance in a news article—to determine true purchase intent. These analyzed signals are then delivered to a centralized, prioritized Signals Inbox, giving reps a live, ranked list of the warmest accounts to focus on, all from their mobile device or desktop.
Unified Intent Data Monitoring
This feature acts as your 24/7 sentinel, continuously monitoring and capturing relevant buying signals across a vast array of sources. Avina seamlessly integrates first-party data from your CRM and engagement platforms, third-party intent data, and public web data (like job changes and company news). It unifies this fragmented information with your existing GTM stack, providing a holistic, real-time view of prospect activity without requiring manual data hunting from multiple apps.
Automated Enrichment & Orchestration
Avina automatically filters out noisy signals that don’t match your Ideal Customer Profile (ICP). For high-scoring accounts, it waterfall enriches contact information to ensure reps have the right details. Furthermore, it triggers automated actions based on intent, such as pushing hot accounts and leads directly to sales reps, adding contacts to targeted sales sequences in tools like Outreach, or building lookalike ad audiences—all without manual intervention.
Seamless Workflow Integration
Designed for how modern teams work, Avina fits effortlessly into existing workflows. Teams can act on every buying signal directly within the Avina platform or choose to have signals pushed to them via Slack notifications and synced straight into their CRM or sales automation tools like Salesforce, HubSpot, or Salesloft. This ensures critical alerts are seen and acted upon immediately, whether at a desk or on the go.
Use Cases of Avina
Accelerating Sales Team Productivity
Sales Development Representatives (SDRs) and Account Executives use Avina to cut through the noise and focus only on accounts showing real buying intent. Instead of spending hours prospecting cold lists, they receive a daily, prioritized feed of warm leads. This allows them to act fast with contextual outreach, significantly increasing connect rates, speeding up pipeline generation, and helping them become top performers by engaging prospects they would have otherwise missed.
Powering Warm, Automated Outbound Campaigns
Marketing and RevOps teams leverage Avina to transform cold outbound into warm, triggered outreach. By setting up automation rules, they can automatically launch personalized email or LinkedIn sequences the moment a key prospect shows intent, such as visiting pricing pages or engaging with specific content. This ensures timely, relevant communication that feels inbound, dramatically improving campaign performance and conversion rates.
Enhancing Account-Based Marketing (ABM) Execution
For teams running ABM programs, Avina provides real-time intelligence on target accounts. It alerts marketers when key personas at named accounts are active, allowing for synchronized sales and marketing plays. Teams can use these signals to trigger personalized ad campaigns, tailor website experiences, or coordinate direct outreach, ensuring a cohesive and timely engagement strategy across the entire buying committee.
Identifying Expansion & Renewal Opportunities
Customer Success and Account Management teams use Avina to monitor existing accounts for expansion signals. By tracking job changes, news about funding rounds, or increased product usage intent, they can proactively identify opportunities for upsells, cross-sells, or timely renewal conversations. This helps protect revenue, increase customer lifetime value, and strengthen relationships through insightful, value-added outreach.
Frequently Asked Questions
What data sources does Avina integrate with?
Avina plugs into a wide range of tools modern revenue teams use daily. This includes major CRMs like Salesforce and HubSpot, sales engagement platforms like Outreach, Salesloft, and Apollo, communication tools like LinkedIn and email providers, and advertising platforms. It also continuously monitors third-party and public web data for intent signals, company news, and job changes, unifying everything into one platform.
How does Avina's AI scoring differ from traditional intent data?
Traditional intent data often relies on keyword matching or volume of activity, which can generate false positives and noisy alerts. Avina uses LLMs to read and understand the full context behind a signal. It doesn't just see that a prospect downloaded a whitepaper; it understands the topic of that whitepaper and scores its relevance to your solution. This human-like analysis results in far more accurate prioritization and actionable insights.
Can Avina automate actions based on the signals it finds?
Yes, automation is a core capability. Once Avina identifies a high-intent account or signal, it can automatically trigger a variety of actions. This includes creating or updating records in your CRM, adding contacts to predefined sales sequences in tools like Outreach, building targeted ad audiences, or sending real-time alerts to your team via Slack or email to ensure immediate follow-up.
Is Avina difficult to set up and use with our existing stack?
No, Avina is designed for seamless integration and a quick time-to-value. You can get started in just 30 minutes. The platform connects to your existing tools via standard APIs and operates in the background, requiring minimal configuration. The user interface, including the mobile-responsive Signals Inbox, is built for clarity and ease of use, allowing your team to act on insights without a steep learning curve.
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